1-800-GOT-JUNK?
Phrased as a question, the company’s name is rhetorical; every household has bulky belongings that have overstayed their welcome. This campaign reframes them in terms of things we’re more comfortable discarding. A social component helps further normalize ditching your junk.
For commuters who’ve grown complacent about their décor. A train wrap gets especially up close and personal.
Undeniably Photogenic
A junk removal service is practically built to take advantage of the most visual social media platform.
No shortage of characters
Twitter (or X, or whatever you call it) users will supply anecdotes and colorful feedback for 1-800-GOT-JUNK? to repost and feature.