WATERSHED
Designed to enable and expedite multi-omics analysis, Watershed’s platform was the most specialized and technical product I’d ever written for.
Working closely with the founding team (and Google Scholar), we crafted an elegant website and white papers for the platform’s launch.
We distilled Watershed’s scholastic value prop into a pithy headline.
Post-doc research meets elevator pitch.
The story of Watershed’s founding; a touch of sentiment among the science.
Print marketing collateral.